But first, let me introduce my co-host today — our Beloved Betty Boop. As many of you know, my husband is Mark Fleischer, the President and CEO of Fleischer Studios. And, today Betty is taking time off from the Studio to join me in reminding everyone of the many ways in which we as individuals can Raise Awareness for Breast Cancer and Make a Difference. So, let’s get started with a bit of history about the Pink Ribbon!
Did you know that ribbons in general have traditionally symbolized the absence of a loved one? The ribbon as a symbol of support or courage originated in the 19th century when wives wore “yellow ribbons” as a sign of devotion to husbands, fathers and sons serving in the military. In the 1980s “red ribbons” were worn to signify AIDS awareness. And in 1991, participants in the Komen New York City Race for the Cure used “pink ribbons” to support awareness for their cause.
The big leap for the pink ribbon, however, came in 1992 when Self Magazine and Estee Lauder cosmetics teamed up for the Magazine’s second annual Breast Cancer Awareness Month. Together, the two power-houses distributed over 1.5 million pink ribbons — and the color pink (which is one of Betty’s favorites) has remained linked to breast cancer awareness ever since.
Now, of course, we all know that money is a necessary factor in promoting and funding cancer research. But, not everyone is in a position to contribute financially. So, today Betty and I are going to discuss other ways in which you can make a difference. And, here are 5 TERRIFIC THINGS YOU CAN DO TO SUPPORT BCAM!
1) VOLUNTEER YOUR TIME. Every charitable organization and foundation from the American Cancer Society and the National Cancer Institute to the local women’s health clinic can always use an extra pair of hands. Find someone near you and place a call. Ask about volunteer opportunities. Perhaps, you can help file records, or handle the phones, or make coffee. Ask if you can help drive women undergoing cancer treatment, or walk their dogs, or do their grocery shopping. No contribution is too small! Every effort is greatly appreciated and will help make a huge difference in someone’s life.
2) JOIN A RUN OR WALK. This is a great idea. Not only does it help raise funds for cancer research, but it’s healthy and a wonderful way to meet other people who share your passion! Just check online for an event in your city or neighborhood. You can get all the details you need so you can plan accordingly.
3) GO SHOPPING. Yes. Shopping! Who wouldn’t want to do this with Betty and me! You see, during the month of October many products, including cosmetics, apparel, hair accessories, yogurt and coffee will donate a percentage of their sales to cancer research. Just look for the PINK on the label — and feel GREAT about your purchase! And, if you have any doubts about where the money goes, check with Think Before You Pink. This is a watchdog organization of the breast cancer movement that offers tips for you and questions you can ask before you buy a pink ribbon product.
4) HAVE A BAKE SALE. Host your own fundraiser! Put your cooking skills to work. Organize a cake walk or a PINK lemonade stand. Have a neighborhood mini-Farmers’ Market. Invite local restaurants to join you. Be creative! And, when your event is over, find a trustworthy local charity to whom you can contribute the funds.
5) WEAR PINK. Remember, October is all about raising awareness. Why not designate a PINK day at work — or at your children’s playground — or your local neighborhood coffee shop. Have everyone wear pink from their heads to their toes. Hats, shirts, dresses, socks and shoes. Now, that’ll get attention! And remember, while you’re having fun you’re also helping to promote awareness of the most common cancer affecting women the world over! Pat yourself on the back and be proud!
So, there we have it. Five easy, simple ways YOU CAN MAKE A DIFFERENCE! And, of course, if you would prefer to donate financially, please check online with CharityNavigator — an organization that will help you find a reputable charity in your area.
Well, everyone — Betty and I can’t thank you enough for joining us! We are all in this together — we are all on the same team — we are all WELLNESS WARRIORS!
So, stay in GOOD HEALTH and until next time,
TAKE THE COURSE AND TAKE CHARGE!